DISGRACED rapper Sean 'Diddy' Combs "brutally, orally raped" a man working for a rival clothing company in a Macy's store, a lawsuit claims.
The embattled music artist is currently facing an avalanche of accusations from racketeering to rape and sexual trafficking.
A fresh slew of horrific allegations came as part of six new lawsuits filed against Diddy yesterday - by four women and two men.
They follow more than a dozen other claims filed in recent weeks, totalling over 100 alleged victims who accuse the musician of sex trafficking, sexual assault and racketeering.
The new lawsuits involves an unnamed John Doe who claims he was "brutally" assaulted by Diddy in a stockroom at the flagship Macy's department store in New York.
He says he was in an Ecko clothing back room when Diddy and three of his bodyguards entered.
The victim alleges he was "hit hard around the base of the neck, possibly with a pistol" and knocked down as the men swore at him.
It then claims Diddy proceeded to "forcefully, and brutally, orally rape the plaintiff" while shouting obscenities at him and calling him "Ecko".
After the assault, the victim alleges Diddy went back out onto the shop floor and began "distributing merchandise [from his own Sean John clothing line] to an adoring crowd, as if nothing had happened".
He claims he tried to report the alleged assault to Macy's security but no action was taken and he was eventually barred from the store.
The lawsuit also claims that Macy's "pressured Ecko executives to fire the claimant because Macy's had just signed a multi-million-dollar deal with Sean John Clothing".
The new suits filed on Monday include accusations of rape, forced oral sex and drugging his alleged victims.
One of the John Does' claims Diddy groped him at a party in 1998 when he was just 16.
Some of the allegations made against Diddy recently claim they took place at the infamous parties he held over the years.
An indictment released last month claims that he coerced and abused women for years with the help of a network of associates.
They allegedly helped him silence his victims through violence - including kidnapping and physical beating.
The indictment also claimed the rapper held sordid 'Freak Offs' that were fuelled by drugs and left guests needing IV drips after going on for days.
Diddy is currently being held in Brooklyn's notorious Metropolitan Detention Center has been denied bail twice.
His trial date for the criminal charges of sex trafficking and racketeering has been set for May 5 next year.
Diddy has pleaded not guilty to the charges with his lawyer addressing previous claims.
Attorney Marc Agnifilo said the rapper "cannot address every meritless allegation in what has become a reckless media circus."
Prosecuting attorney Tony Buzbee said earlier this month that he is representing 120 accusers.
They include someone who claims he was just nine years old when he was allegedly abused by the rapper - and warned: "the names will shock you."
Buzbee said the allegations involve "many powerful people" and "many dirty secrets."
He also noted that his team has "pictures, video and texts" to back up the claims.
"We will expose the enablers who enabled this conduct behind closed doors," Buzbee told reporters.
If you or someone you know is affected by any of the issues raised in this story, call RAINN (Rape, Abuse, & Incest National Network) at 800-656-HOPE (4673).
The Sun has reached out to Diddy's legal team for comment.